by According to Precedence Research, during the forecast period of 2022 to 2030, the global customer relationship management market is estimated to develop at a compound annual growth rate (CAGR) of 13.3%. The global customer relationship management market was valued at USD 61.57 billion in 2021, and it is predicted to exceed USD 170 billion by 2030. The study investigates several elements and their consequences on the growth of the customer relationship management market.
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This report focuses on customer relationship management market volume and value at the global level, regional level and company level. From a global perspective, this report represents overall customer relationship management market size by analyzing historical data and future prospect. Regionally, this report focuses on several key regions: North America, Europe, Middle East & Africa, Latin America, etc.
Report Scope of the Customer Relationship Management Market
| Report Coverage | Details |
| Market Size by 2030 | USD 170 Billion |
| Growth Rate from 2022 to 2030 | CAGR of 13.3% |
| North America Market Share in 2021 | 44% |
| Deployment Segment Market Share in 2021 | 51% |
| Base Year | 2021 |
| Forecast Period | 2022 to 2030 |
| Segments Covered | Component, Deployment, Application, End User, Solution, Enterprise Size, Geography |
The research report includes specific segments by region (country), by company, by all segments. This study provides information about the growth and revenue during the historic and forecasted period of 2017 to 2030. Understanding the segments helps in identifying the importance of different factors that aid the market growth.
In-Depth Analysis on Competitive Landscape
The report sheds light on leading manufacturers of customer relationship management, along with their detailed profiles. Essential and up-to-date data related to market performers who are principally engaged in the production of customer relationship management has been brought with the help of a detailed dashboard view. Market share analysis and comparison of prominent players provided in the report permits report readers to take preemptive steps in advancing their businesses.
Company profiles have been included in the report, which include essentials such as product portfolio, key strategies, along with all-inclusive SWOT analysis on each player. Company presence is mapped and presented through a matrix for all the prominent players, thus providing readers with actionable insights, which helps in thoughtfully presenting market status and predicting the competition level in the customer relationship management market.
Some of the prominent players in the customer relationship management market include:
- Salesforce.com, Inc.
- Oracle Corporation
- ADOBE INC.
- SugarCRM Inc.
- Insightly Inc.
- Microsoft Corporation
- SAP SE
- Zoho Corporation Pvt. Ltd
- Copper CRM, Inc.
- Creatio
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Segments Covered in the Report
By Component
- Software
- Services
By Deployment
- On-Premise
- Cloud
- Hybrid
By Application
- Marketing and sales automation
- Customer management
- Lead generation and customer retention
- Others.
By End User
- BFSI
- Manufacturing
- Retail and consumer goods
- Health care
- IT and telecommunications
By Solution
- Customer Service
- Customer Experience Management
- CRM Analytics
- Marketing Automation
- Salesforce Automation
- Social Media Monitoring
- Others
By Enterprise Size
- Large Enterprises
- Small & Medium Enterprise
Regional Segmentation
- Asia-Pacific [China, Southeast Asia, India, Japan, Korea, Western Asia]
- Europe [Germany, UK, France, Italy, Russia, Spain, Netherlands, Turkey, Switzerland]
- North America [United States, Canada, Mexico]
- South America [Brazil, Argentina, Columbia, Chile, Peru]
- Middle East & Africa [GCC, North Africa, South Africa]
Some of the important ones are:
- What can be the best investment choices for venturing into new product and service lines?
- What value propositions should businesses aim at while making new research and development funding?
- Which regulations will be most helpful for stakeholders to boost their supply chain network?
- Which regions might see the demand maturing in certain segments in near future?
- What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
- Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
- Which government regulations might challenge the status of key regional markets?
- How will the emerging political and economic scenario affect opportunities in key growth areas?
- What are some of the value-grab opportunities in various segments?
- What will be the barrier to entry for new players in the market?
Table of Contents
Chapter 1. Introduction
1.1. Research Objective
1.2. Scope of the Study
1.3. Definition
Chapter 2. Research Methodology
2.1. Research Approach
2.2. Data Sources
2.3. Assumptions & Limitations
Chapter 3. Executive Summary
3.1. Market Snapshot
Chapter 4. Market Variables and Scope
4.1. Introduction
4.2. Market Classification and Scope
4.3. Industry Value Chain Analysis
4.3.1. Enterprise Size Procurement Analysis
4.3.2. Sales and Distribution Analysis
4.3.3. Downstream Buyer Analysis
Chapter 5. COVID 19 Impact on Customer Relationship Management Market
5.1. COVID-19 Landscape: Customer Relationship Management Industry Impact
5.2. COVID 19 – Impact Assessment for the Industry
5.3. COVID 19 Impact: Global Major Government Policy
5.4. Market Trends and Opportunities in the COVID-19 Landscape
Chapter 6. Market Dynamics Analysis and Trends
6.1. Market Dynamics
6.1.1. Market Drivers
6.1.2. Market Restraints
6.1.3. Market Opportunities
6.2. Porter’s Five Forces Analysis
6.2.1. Bargaining power of suppliers
6.2.2. Bargaining power of buyers
6.2.3. Threat of substitute
6.2.4. Threat of new entrants
6.2.5. Degree of competition
Chapter 7. Competitive Landscape
7.1.1. Company Market Share/Positioning Analysis
7.1.2. Key Strategies Adopted by Players
7.1.3. Vendor Landscape
7.1.3.1. List of Suppliers
7.1.3.2. List of Buyers
Chapter 8. Global Customer Relationship Management Market, By Component
8.1. Customer Relationship Management Market, by Component, 2022-2030
8.1.1. Software
8.1.1.1. Market Revenue and Forecast (2017-2030)
8.1.2. Services
8.1.2.1. Market Revenue and Forecast (2017-2030)
Chapter 9. Global Customer Relationship Management Market, By Deployment
9.1. Customer Relationship Management Market, by Deployment, 2022-2030
9.1.1. On-Premise
9.1.1.1. Market Revenue and Forecast (2017-2030)
9.1.2. Cloud
9.1.2.1. Market Revenue and Forecast (2017-2030)
9.1.2. Hybrid
9.1.2.1. Market Revenue and Forecast (2017-2030)
Chapter 10. Global Customer Relationship Management Market, By Application
10.1. Customer Relationship Management Market, by Application, 2022-2030
10.1.1. Marketing and sales automation
10.1.1.1. Market Revenue and Forecast (2017-2030)
10.1.2. Customer management
10.1.2.1. Market Revenue and Forecast (2017-2030)
10.1.3. Lead generation and customer retention
10.1.3.1. Market Revenue and Forecast (2017-2030)
10.1.4. Others
10.1.4.1. Market Revenue and Forecast (2017-2030)
Chapter 11. Global Customer Relationship Management Market, By End User
11.1. Customer Relationship Management Market, by End User, 2022-2030
11.1.1. BFSI
11.1.1.1. Market Revenue and Forecast (2017-2030)
11.1.2. Manufacturing
11.1.2.1. Market Revenue and Forecast (2017-2030)
11.1.3. Retail and consumer goods
11.1.3.1. Market Revenue and Forecast (2017-2030)
11.1.4. Health care
11.1.4.1. Market Revenue and Forecast (2017-2030)
11.1.5. IT and telecommunications
11.1.5.1. Market Revenue and Forecast (2017-2030)
Chapter 12. Global Customer Relationship Management Market, By Solution
12.1. Customer Relationship Management Market, by Solution, 2022-2030
12.1.1. Customer Service
12.1.1.1. Market Revenue and Forecast (2017-2030)
12.1.2. Customer Experience Management
12.1.2.1. Market Revenue and Forecast (2017-2030)
12.1.3. CRM Analytics
12.1.3.1. Market Revenue and Forecast (2017-2030)
12.1.4. Marketing Automation
12.1.4.1. Market Revenue and Forecast (2017-2030)
12.1.5. Salesforce Automation
12.1.5.1. Market Revenue and Forecast (2017-2030)
12.1.6. Social Media Monitoring
12.1.6.1. Market Revenue and Forecast (2017-2030)
12.1.7. Others
12.1.7.1. Market Revenue and Forecast (2017-2030)
Chapter 13. Global Customer Relationship Management Market, By Enterprise Size
13.1. Customer Relationship Management Market, by Enterprise Size, 2022-2030
13.1.1. Large Enterprises
13.1.1.1. Market Revenue and Forecast (2017-2030)
13.1.2. Small & Medium Enterprise
13.1.2.1. Market Revenue and Forecast (2017-2030)
Chapter 14. Global Customer Relationship Management Market, Regional Estimates and Trend Forecast
14.1. North America
14.1.1. Market Revenue and Forecast, by Component (2017-2030)
14.1.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.1.3. Market Revenue and Forecast, by Application (2017-2030)
14.1.4. Market Revenue and Forecast, by End User (2017-2030)
14.1.5. Market Revenue and Forecast, by Solution (2017-2030)
14.1.6. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.1.7. U.S.
14.1.7.1. Market Revenue and Forecast, by Component (2017-2030)
14.1.7.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.1.7.3. Market Revenue and Forecast, by Application (2017-2030)
14.1.7.4. Market Revenue and Forecast, by End User (2017-2030)
14.1.8. Market Revenue and Forecast, by Solution (2017-2030)
14.1.8.1. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.1.9. Rest of North America
14.1.9.1. Market Revenue and Forecast, by Component (2017-2030)
14.1.9.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.1.9.3. Market Revenue and Forecast, by Application (2017-2030)
14.1.9.4. Market Revenue and Forecast, by End User (2017-2030)
14.1.10. Market Revenue and Forecast, by Solution (2017-2030)
14.1.11. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.1.11.1.
14.2. Europe
14.2.1. Market Revenue and Forecast, by Component (2017-2030)
14.2.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.2.3. Market Revenue and Forecast, by Application (2017-2030)
14.2.4. Market Revenue and Forecast, by End User (2017-2030)
14.2.5. Market Revenue and Forecast, by Solution (2017-2030)
14.2.6. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.2.7.
14.2.8. UK
14.2.8.1. Market Revenue and Forecast, by Component (2017-2030)
14.2.8.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.2.8.3. Market Revenue and Forecast, by Application (2017-2030)
14.2.9. Market Revenue and Forecast, by End User (2017-2030)
14.2.10. Market Revenue and Forecast, by Solution (2017-2030)
14.2.10.1. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.2.11. Germany
14.2.11.1. Market Revenue and Forecast, by Component (2017-2030)
14.2.11.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.2.11.3. Market Revenue and Forecast, by Application (2017-2030)
14.2.12. Market Revenue and Forecast, by End User (2017-2030)
14.2.13. Market Revenue and Forecast, by Solution (2017-2030)
14.2.14. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.2.14.1.
14.2.15. France
14.2.15.1. Market Revenue and Forecast, by Component (2017-2030)
14.2.15.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.2.15.3. Market Revenue and Forecast, by Application (2017-2030)
14.2.15.4. Market Revenue and Forecast, by End User (2017-2030)
14.2.16. Market Revenue and Forecast, by Solution (2017-2030)
14.2.16.1. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.2.17. Rest of Europe
14.2.17.1. Market Revenue and Forecast, by Component (2017-2030)
14.2.17.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.2.17.3. Market Revenue and Forecast, by Application (2017-2030)
14.2.17.4. Market Revenue and Forecast, by End User (2017-2030)
14.2.18. Market Revenue and Forecast, by Solution (2017-2030)
14.2.18.1. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.3. APAC
14.3.1. Market Revenue and Forecast, by Component (2017-2030)
14.3.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.3.3. Market Revenue and Forecast, by Application (2017-2030)
14.3.4. Market Revenue and Forecast, by End User (2017-2030)
14.3.5. Market Revenue and Forecast, by Solution (2017-2030)
14.3.6. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.3.7. India
14.3.7.1. Market Revenue and Forecast, by Component (2017-2030)
14.3.7.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.3.7.3. Market Revenue and Forecast, by Application (2017-2030)
14.3.7.4. Market Revenue and Forecast, by End User (2017-2030)
14.3.8. Market Revenue and Forecast, by Solution (2017-2030)
14.3.9. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.3.10. China
14.3.10.1. Market Revenue and Forecast, by Component (2017-2030)
14.3.10.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.3.10.3. Market Revenue and Forecast, by Application (2017-2030)
14.3.10.4. Market Revenue and Forecast, by End User (2017-2030)
14.3.11. Market Revenue and Forecast, by Solution (2017-2030)
14.3.11.1. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.3.12. Japan
14.3.12.1. Market Revenue and Forecast, by Component (2017-2030)
14.3.12.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.3.12.3. Market Revenue and Forecast, by Application (2017-2030)
14.3.12.4. Market Revenue and Forecast, by End User (2017-2030)
14.3.12.5. Market Revenue and Forecast, by Solution (2017-2030)
14.3.12.6. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.3.13. Rest of APAC
14.3.13.1. Market Revenue and Forecast, by Component (2017-2030)
14.3.13.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.3.13.3. Market Revenue and Forecast, by Application (2017-2030)
14.3.13.4. Market Revenue and Forecast, by End User (2017-2030)
14.3.13.5. Market Revenue and Forecast, by Solution (2017-2030)
14.3.13.6. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.4. MEA
14.4.1. Market Revenue and Forecast, by Component (2017-2030)
14.4.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.4.3. Market Revenue and Forecast, by Application (2017-2030)
14.4.4. Market Revenue and Forecast, by End User (2017-2030)
14.4.5. Market Revenue and Forecast, by Solution (2017-2030)
14.4.6. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.4.7. GCC
14.4.7.1. Market Revenue and Forecast, by Component (2017-2030)
14.4.7.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.4.7.3. Market Revenue and Forecast, by Application (2017-2030)
14.4.7.4. Market Revenue and Forecast, by End User (2017-2030)
14.4.8. Market Revenue and Forecast, by Solution (2017-2030)
14.4.9. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.4.10. North Africa
14.4.10.1. Market Revenue and Forecast, by Component (2017-2030)
14.4.10.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.4.10.3. Market Revenue and Forecast, by Application (2017-2030)
14.4.10.4. Market Revenue and Forecast, by End User (2017-2030)
14.4.11. Market Revenue and Forecast, by Solution (2017-2030)
14.4.12. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.4.13. South Africa
14.4.13.1. Market Revenue and Forecast, by Component (2017-2030)
14.4.13.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.4.13.3. Market Revenue and Forecast, by Application (2017-2030)
14.4.13.4. Market Revenue and Forecast, by End User (2017-2030)
14.4.13.5. Market Revenue and Forecast, by Solution (2017-2030)
14.4.13.6. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.4.14. Rest of MEA
14.4.14.1. Market Revenue and Forecast, by Component (2017-2030)
14.4.14.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.4.14.3. Market Revenue and Forecast, by Application (2017-2030)
14.4.14.4. Market Revenue and Forecast, by End User (2017-2030)
14.4.14.5. Market Revenue and Forecast, by Solution (2017-2030)
14.4.14.6. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.5. Latin America
14.5.1. Market Revenue and Forecast, by Component (2017-2030)
14.5.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.5.3. Market Revenue and Forecast, by Application (2017-2030)
14.5.4. Market Revenue and Forecast, by End User (2017-2030)
14.5.5. Market Revenue and Forecast, by Solution (2017-2030)
14.5.6. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.5.7. Brazil
14.5.7.1. Market Revenue and Forecast, by Component (2017-2030)
14.5.7.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.5.7.3. Market Revenue and Forecast, by Application (2017-2030)
14.5.7.4. Market Revenue and Forecast, by End User (2017-2030)
14.5.8. Market Revenue and Forecast, by Solution (2017-2030)
14.5.8.1. Market Revenue and Forecast, by Enterprise Size (2017-2030)
14.5.9. Rest of LATAM
14.5.9.1. Market Revenue and Forecast, by Component (2017-2030)
14.5.9.2. Market Revenue and Forecast, by Deployment (2017-2030)
14.5.9.3. Market Revenue and Forecast, by Application (2017-2030)
14.5.9.4. Market Revenue and Forecast, by End User (2017-2030)
14.5.9.5. Market Revenue and Forecast, by Solution (2017-2030)
14.5.9.6. Market Revenue and Forecast, by Enterprise Size (2017-2030)
Chapter 15. Company Profiles
15.1. Salesforce.com, Inc.
15.1.1. Company Overview
15.1.2. Product Offerings
15.1.3. Financial Performance
15.1.4. Recent Initiatives
15.2. Oracle Corporation
15.2.1. Company Overview
15.2.2. Product
15.2.3. Financial Performance
15.2.4. Recent Initiatives
15.3. ADOBE INC.
15.3.1. Company Overview
15.3.2. Product Offerings
15.3.3. Financial Performance
15.3.4. Recent Initiatives
15.4. SugarCRM Inc
15.4.1. Company Overview
15.4.2. Product Offerings
15.4.3. Financial Performance
15.4.4. Recent Initiatives
15.5. Insightly Inc.
15.5.1. Company Overview
15.5.2. Product Offerings
15.5.3. Financial Performance
15.5.4. Recent Initiatives
15.6. Microsoft Corporation
15.6.1. Company Overview
15.6.2. Product Offerings
15.6.3. Financial Performance
15.6.4. Recent Initiatives
15.7. SAP SE
15.7.1. Company Overview
15.7.2. Product Offerings
15.7.3. Financial Performance
15.7.4. Recent Initiatives
15.8. Zoho Corporation Pvt. Ltd
15.8.1. Company Overview
15.8.2. Product Offerings
15.8.3. Financial Performance
15.8.4. Recent Initiatives
15.9. Copper CRM, Inc.
15.9.1. Company Overview
15.9.2. Product Offerings
15.9.3. Financial Performance
15.9.4. Recent Initiatives
15.10. Creatio
15.10.1. Company Overview
15.10.2. Product Offerings
15.10.3. Financial Performance
15.10.4. Recent Initiatives
Chapter 16. Research Methodology
16.1. Primary Research
16.2. Secondary Research
16.3. Assumptions
Chapter 17. Appendix
17.1. About Us
17.2. Glossary of Terms
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